02 Jun What consumers are buying during the pandemic
Some Facts & Figures
We’ve gathered some facts and numbers around how behaviors are changing, what products people are buying, and the increase in sales. This is to help you determine what choices you can make for your online business.
Increase in sales since the shut-down:
- Food & Beverages – 7.2%
- Gifts & Specialty Items – 18.9%
- Apparel & Accessories – 14.3%
- Tyos & Games – 7.0%
- Home & Garden – 8.4%
Some companies are said to be experiencing “Black Friday” level traffic as digital becomes the only means for consumers to shop.
COVID-19 will forever change retailing.
Its initial impact on e-Commerce is creating challenges to online selling and service that no one imagined in January.
*Source: Big Commerce
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